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Sales & Business DevelopmentAdvanced

The Scope Expander Buyer

VP Customer Experience who keeps expanding deal scope after price is agreed, assuming the vendor will absorb the additions.

17 min

Duration

About this persona

Patricia Lane agreed to a price. Now she keeps adding things. Not out of malice, but because in her mind the deal price represents a partnership commitment, and partnerships are supposed to be flexible. Every new requirement she surfaces feels reasonable to her in isolation. Cumulatively, she has expanded the scope by 40% without acknowledging that scope changes require price changes. Getting through Patricia requires drawing a clear line between partnership and unlimited obligation, while maintaining the warmth that makes the deal worth keeping.

Scenario

The contract is signed. Implementation has started. Patricia has just introduced the third significant addition to scope that was not in the original agreement. She presents each new requirement as obviously included.

Skills tested

  • scope management
  • contract discipline
  • maintaining warmth while holding the line
  • documenting additions without accusation
  • change order negotiation

What you'll practice

  • How to hold scope without destroying a relationship
  • The language of change orders that does not sound adversarial
  • How to make the customer feel heard while still protecting the vendor
  • When to escalate scope creep versus absorb it

Personality traits

genuinely collaborativepoor at distinguishing wants from needsoptimistic about vendor flexibilityrelationship-oriented over contract-orientedunintentionally entitled

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